I saw the Superbowl ad for Epidemic.com, but I didn’t really understand what they did (not unusual for a Superbowl ad). Now that I do know (thanks to Janelle Brown’s article in Salon), I must say that I’m pretty revolted. They offer a little program you can use to include graphical advertisements in the email messages you send. As if HTML mail weren’t bad enough as it is. All I can say is that anyone sending me Epidemic-infected email will immediately earn a one way ticket into my procmail filter.