First, I heard that a guy I know had mistakenly thrown out his iPod Shuffle in the Google cafeteria the day after he got it, and now I read about Cameron Purdy flushing his iPod Shuffle down an airplane toilet. Maybe that’s the secret to Apple’s financial success — releasing expensive but easy to mistakenly discard products. You know the Shuffle is a great product because in both cases, the victims have expressed their intent to immediately give it another go.