Yahoo!, being FIFA’s official partner in producing the World Cup 2006 Web site, opted not to exercise its fair use rights and provide video of the biggest news story of the event, Zidane’s head butt on the final game. Why? Because they didn’t want to piss off their business partner. Needless to say, this is what happens when you have oars in too many ponds. Do you want to cover the news (via Yahoo News or Yahoo Sports) or do you want to do business deals like the one Yahoo had with FIFA?