Read Mr. Jalopy’s plea for Apple to build computers for hackers:
Woz got it. Thirty seconds after unwrapping an Apple II, you were opening the lid and connecting ribbon cables. It was respect. Apple extended respect. And Apple was respected by my rocket scientist buddies and myself. Apple extended the respect through meaningful manuals, a documented architecture and a generally awesome computer. Nothing was hidden. You could POKE and PEEK your way through the whole machine.
Back in the day I was a Commodore 64 user. Apple computers were too expensive back then, too. I always envied my friends who had Apples, though. What a great computer.