John Gruber on the name of Windows Phone 7 Series:
The bigger naming question: Why name it “Windows” anything? If Microsoft is going for a clean break, why not a new non-“Windows” name? I think it shows just how perverse Microsoft’s obsession with “Windows” is. There’s no good way to leverage their Windows PC OS monopoly to extend it to mobile, other than the name, so they’re sticking with it. It doesn’t even make literal sense. The whole point of the “Windows” name is that it was for a system whose UI revolved around the concept of on-screen windows. There are no windows in the Windows Phone 7 interface.
It’s funny because it’s true.